Smart Tips on Promotional Items For Accounting Firms
Are you an Accountant and financial services professional? Have you thought that you may need something more than expertise in taxation to make your clients remember you after tax season? Pick up some smart giveaways to spread your name and grow your firm.
It’s a new year and the income tax season is just around the corner. It is not just about tight schedules and extended working hours. Tax season also presents a great opportunity to meet new clients and make fresh leads. Promotional products will help you make the most of this opportunity.
But how to choose the best custom gifts?
Choose gifts that are trending and useful. Your marketing strategy should ideally focus well beyond the tax year. To help you get started, here are some must-have promotional products for accountants.
Custom Writing Instruments
First things first! Your clients may have to do a lot of calculations and money saving formulae for the year ahead. Handing out your brand on these classic gifts of pens will make a great choice. Everyone will find pens useful and your brand will make a lot of impressions. Offered in just about every price rate, pens give a lot of options for marketers to play around with their promotional plans.
Cutter & Buck® Midlands Pen Sets is a great choice for your elite customers. Presented in an elegant leather case, it features two stylish pens – a twist action pen with retractable point and pen with a cap.
However, if you have a modest budget on hand, consider models like Scripto® Bloomfield Ballpoint Pens that bring together form and function in equal doses. The metallic colored barrel with chrome ringed details at the bottom will make heads turn!
Did you know?
Pens have one of the lowest costs per impressions – it is as little as 1/10th of a cent per impression.
Around 20 percent of consumers own more than ten branded pens/ writing instruments.
In a survey held in 2019, 51% of people said they would prefer to do business with an advertiser that gave them a branded pen.
Enhance the value of your promotional pens by considering combo models like stylus pens to your marketing mix that will suit the digital life style of your audience. Most people will find the multi-functional features of these pens a great attraction.
6 In 1 Quest Multi Tool Pens is another great choice. These bring together the multiple features of a White LED light, 1 Flat Head and 1 Phillips Head Bit, phone holder and stylus functions will ensure up to date tech-friendly convenience for the users. Whether they use it as a screw driver, flashlight or a pen, your brand will get multiple impressions at the cost of one!
Considering all the tax documents and files that the customers will have to carry every tax season, messenger bags will make a great choice. One of the best selling models, Wave Non-Woven Briefcase/Messenger Bag will make a reliable choice to take the tax season rush, head on! The stunning color combination will make your logo pop while the sleek non-woven, coated water-resistant polypropylene and polyester design enhances its durability. Built-in slot for earbuds and a nifty front pocket built-in pen and calculator compartments will enhance the functionality further.
Easy to access and carry around, these bags will make it easy for your clients to keep all the documents safe and easily accessible during and after the tax season. Your brand imprinted on these trendy bags will get the spotlight for sure.
Light weight and trendy Dolphin Business Briefcases that feature a main compartment with a zippered closure, two open pockets outside and additional compartment for storing pens and other accessories will make another great choice. Your clients will find it convenient to carry these around.
Custom Desk Accessories
Stay on track with these stylish, FSC certified Moleskin planners that nobody can resist. It includes 240 pages made of acid-free paper, elastic strap closure and bookmark that will enable your recipients to manage their tax papers effectively. These offer the versatility of a notebook and scheduling aid all-in-one.
Another handy choice is Printed Leather Look Portfolios that feature card holders, inside flap pocket, elastic pen loop and 11 x 8 ½ writing pad. These well designed portfolios will help your clients to stay organized and keep the tax documents in order. Every time they do so, your message will flash in front of their eye span. It is the consistent exposure that makes your brand popular among your clients. In addition, these popular custom products will get a lot of attention from people around as well, thereby taking your brand to a bigger audience.
Calculators are probably an indispensible item in tax preparation products. These Robot Series Calculators are something everyone will actually want to own. These calculators feature an 8 –digit display supported with grips and soft touch keys. It is available in an array of vibrant and bold color combinations for you to select from. There is a small switch on the lower right side of the screen that pops out when pressed to make a stand for the calculator and offers hands free convenience while reading the screen.
Sticky notes will make it easy for your clients to stay on schedule and set reminders while your brand earn a permanent spot on their desks. Sticky notes also hold the rare credential of getting shared among friends. Result- your brand gets the attention of a fresh set of eyes every time they do so!
Think out of the box!
If you are looking for something that is out of the box, custom stress relievers will be a perfect choice. Offered in a wide range of novelty and fun shapes, these will help your recipients not just to tide over the pressures of the tax season but also come handy during other knotty life situations. Your brand and message will remain right and center, thereby giving your brand the much needed visibility.
Proimprint has a complete line of everything that you need to win big with your promotional marketing campaign and come up with some interesting tax preparation products. Lock down those difficult clients and take your brand loyalty to a new level with these classic branded merchandise ideas. Need more tips? Call us and get the most trending custom gifts this tax season that you may need to stand out from the crowd.