Custom Promotional Products For Marketing Senior Living Communities
Retirement communities are coming up everywhere to cater to the needs of the burgeoning population of senior citizens. Set your senior living community apart from the competition with appropriate promotions items and marketing plans that highlight your values and the strong social environment that is being ensured to your clients.
Reinforce your online presence
Enhance your brand presence online by setting up social media accounts and a fully optimized website that is easy to use and navigate for the senior members. Ideally you can pair your social media posts with paid advertisements, to stand out in the race fairly early in the game.
Direct Mail Promotion
Get your message across far and wide by taking up a mass mailer campaign. Including a free gift will make your lumpy mail marketing more value added and effective. Choose light weight and compact gifts like can coolers, webcam covers, magnetic clips, phone wallets and so much more that will offer something useful to your recipients while keeping your branding and contact information on display.
Custom Promotional products
Promotional products play a crucial role in marketing retirement homes by making new leads and strengthening the relationship with existing members. Here are a few tips to incorporate promotional items into your marketing plan.
Health & Safety
Health and safety has become the top most concern for everyone especially in the case of senior citizens as they are likely to be more vulnerable to infections and health risks. Custom PPE like face masks, hand sanitizers, no- touch tools, gloves and shields are some of the logo items that can be considered to show how much your organization cares about the safety of its residents.
Antibacterial pens will make great handouts for residents and staff. Get your logo and message imprinted on these to get the undivided attention of not just the recipients but everyone around.
Stylus pens will double up as a cheeky way to navigate screens, cash machines and more thereby preventing exposure to filthy touch points.
Custom portfolios will make a handy giveaways for the senior residents as they can keep all the rental agreements and medical records, at easy access and well organized. Your logo and message imprinted on these handy gifts will never be missed. Choose from a wide range of models and material choices to ensure the best outcome.
From safety keychains with lights and whistles, antibacterial keyfobs or wrist strap keychains, you can choose from a wide range of these budget friendly gifts that are useful for both the residents and staff members.
We have a lot more; make sure to browse our complete line of custom gifts to choose the best giveaways that your prospects of senior citizens will find useful.