Back-to-school  shopping has changed on its head over the years and quite rightly marketers have brought about corresponding changes in back to school promotions as well. It is not as simple as pencils and erasers anymore as classrooms have become tech driven and students carry iPads or tablets instead of books. Is your back-to -school […]

The United Nations’ (UN) International Day in Support of Victims of Torture is annually observed on June 26 to support the victims of torture and to remind that human torture is a crime and something unacceptable in a modern society. History On June 26, 1987, the Convention against Torture was set up to ensure human […]

The brilliant sunshine and the inviting outdoors have set a perfect backdrop for leisure, fun and socializing for most people. For marketers too, summer  season makes a great time to promote their brand and reach out to their target audience. Spring and summer season is famous for limitless game day fun, music events, road trips […]

A promotional event is not just about reaching out to your target audience or handing out the best gifts. It is all about adding pizzazz to your business event and grabbing those extra eyeballs. To stand out in the crowd you need some extraordinary gifts with the right dosage of fun and fashion. Here are […]

Spring is a perfect time to clear out old usher in new, and take a fresh look at life. For marketers, spring season offers countless promotional opportunities to infuse a fresh vitality into their promotional campaign after the winter hibernation. Here are some custom gift ideas that you can consider. utdoor staples: Spring is all […]