{"id":6422,"date":"2016-06-30T07:03:09","date_gmt":"2016-06-30T07:03:09","guid":{"rendered":"https:\/\/www.proimprint.com\/blog\/?p=6422"},"modified":"2018-03-15T08:43:41","modified_gmt":"2018-03-15T08:43:41","slug":"2016-asic-survey-report-on-the-promotional-products-that-most-companies-bought-in-the-last-12-months","status":"publish","type":"post","link":"https:\/\/www.proimprint.com\/blog\/2016-asic-survey-report-on-the-promotional-products-that-most-companies-bought-in-the-last-12-months\/","title":{"rendered":"2016 ASIC Survey report On The Promotional Products that most companies bought In The Last 12 Months"},"content":{"rendered":"

Year after year, promotional product<\/a><\/strong> popularity and trends keep changing. Marketers keep a close watch on the most popular gift items and try to incorporate these in their marketing mix to ensure a successful marketing campaign.
\n\"survey\"<\/a><\/p>\n

The 2016 ASIC survey report has listed out the most popular promotional items that businesses purchased in the last 1 year, which will surely drop a few hints.<\/p>\n

    \n
  1. T shirts<\/a><\/strong>: The first in the list continues to be promotional T shirts, which took credit to 52% among promotional items.<\/li>\n
  2. Writing instruments<\/a><\/strong> were pitched in the second slot. It accounted for 51% of logo items purchases by business owners for promotions.<\/li>\n
  3. Bags<\/a><\/strong>: 47% of promotional items that marketers bought included custom bags. Functional and popular, logo bags are available in a range of choices too.
    \n    \"Custom<\/a>\"Customized<\/a>\"Logo<\/a><\/li>\n
  4. Drinkware<\/a><\/strong>: At 42%, custom drinkware was at position 4. These every- day items have yet again proved its popularity among the masses.<\/li>\n
  5. Polo shirts<\/a><\/strong>: 37% of the promotional items bought by marketers comprised of polo shirts. Casual and colorful, these trendy apparels are here to stay for sure!<\/li>\n
  6. Desk top\/ business accessories<\/a><\/strong>: These essential items accounted for 33% of the total promotional items purchases by businesses in the last 12 months.
    \n    \"Custom<\/a>\"Customized<\/a>\"Custom<\/a><\/li>\n
  7. Caps\/ headwear<\/a><\/strong>: At 31% , these apparel accessories was in 7th position. Be it as weather wear items or trendy accessories and style statements, caps and headwear items will never go out of style!<\/li>\n
  8. Buttons\/ badges\/lanyards<\/a><\/strong>: These tradeshow staples accounted for 29% of the purchase of promotional items in the last 1 year.<\/li>\n
  9. Outerwear<\/a><\/strong>: Custom outerwear items accounted for 25% of promotional gifts that businesses purchased.
    \n    \"Custom<\/a>\"Promotional<\/a>\"Custom<\/a><\/li>\n
  10. USB Drives<\/a><\/strong>: These highly useful technology items of custom USB drives clocked 24% of the total sales in custom gifts. This handy gadget that ensure safe storage, transfer and transport of data, images , movies and music is likely to be around for a long time for sure.<\/li>\n
  11. Magnets<\/a><\/strong>: Old fashioned yet effective and attractive, custom magnets account for 24% of logo items. Some habits never change as nobody can resist these nostalgic handouts that have been decking up their refrigerator doors since a long time.<\/li>\n
  12. Awards\/ trophies<\/a><\/strong>: Tell your employees how much you appreciate their effort by handing out these logo awards and trophies, which added up to 23% of promotional gifts.
    \n    \"Promotional<\/a>\"2<\/a>\"Promotional<\/a><\/li>\n<\/ol>\n

    You may also like…..<\/p>\n

    What Type Of Promotional Items Buyers Prefer- ASIC 2016 Survey report<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

    Year after year, promotional product popularity and trends keep changing. Marketers keep a close watch on the most popular gift items and try to incorporate these in their marketing mix to ensure a successful marketing campaign. The 2016 ASIC survey report has listed out the most popular promotional items that businesses purchased in the last […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[893],"tags":[],"class_list":["post-6422","post","type-post","status-publish","format-standard","hentry","category-infographics"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.proimprint.com\/blog\/wp-json\/wp\/v2\/posts\/6422","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.proimprint.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.proimprint.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.proimprint.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.proimprint.com\/blog\/wp-json\/wp\/v2\/comments?post=6422"}],"version-history":[{"count":6,"href":"https:\/\/www.proimprint.com\/blog\/wp-json\/wp\/v2\/posts\/6422\/revisions"}],"predecessor-version":[{"id":6429,"href":"https:\/\/www.proimprint.com\/blog\/wp-json\/wp\/v2\/posts\/6422\/revisions\/6429"}],"wp:attachment":[{"href":"https:\/\/www.proimprint.com\/blog\/wp-json\/wp\/v2\/media?parent=6422"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.proimprint.com\/blog\/wp-json\/wp\/v2\/categories?post=6422"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.proimprint.com\/blog\/wp-json\/wp\/v2\/tags?post=6422"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}